Lessons Learned from Running a Fundraising Campaing

Unless you’ve been hiding under a rock for the last four weeks (or indeed just hiding from me – and really who can blame you) then you will have clocked that I had a crowdfunder campaign running for my senior youth theatre group.  I am happy to report that we hit our target, delighted in fact. It means we can participate in the National Theatre Connections Project, a first for the young people of my wee town.ir-leasing.ru

I also learned a few things on the way, always good.  So here they be for those who are curious, interested, bored, have clicked by mistake.

 

IT FEELS PERSONAL

The whole thing.  Even though it isn’t.  And really it wasn’t personal, the young people made the film themselves.  It was really their campaign and it was up to them to drum up the interest and I told them so.  Still there was no getting away from the feeling that it was my neck sat firmly along the target line and that if we didn’t make it then it would be me that was up for the chop.

 

BUT IT ISN’T

People are drawn to things for all sorts of reasons.  There were a few people who had an invested interest in supporting this work, parents, friends etc. Beyond that it all depended on whether people felt a connection.  Either because of the town, the work, me or the young people.  What people feel connected to is outside your control.  Maybe they are into cats or pigs or some other kind of work that also requires and deserves support.  No one can do it all and that’s fine.

 

PEOPLE WILL SURPRISE YOU AND IT WON”T BE PRETTY

If you are raising money for something some people who you assume will support it either by contributing or spreading the work (and both are valuable) won’t.  They just won’t.  And it will be a surprise, and even though it is totally their right to completely ignore the work that matters to you, it will still feel a bit nippy.

 

PEOPLE WILL SURPRISE YOU AND IT WILL BE BEAUTIFUL

On the other end of that scale you will be given support from people you didn’t expect to support you and it’s just a lovely, lovely, special thing.  It makes you feel that there are people out there who do believe in what you are doing, believe enough to help you on your way.  This is a kind of nourishment, it helps you to keep going.

 

PEOPLE LOVE A DEADLINE

We were fairly far from target until the last moment.  Oh people love to leave you sweating until the last minute! We raised more money on our last day than on any other day!

 

IT WILL BE WORTH IT

I admit a couple of times I regretted it.  Should have just done a bloody bake sale! But then I was able to run our first all day rehearsal and in that rehearsal I was able to watch this group of nine young people get access to an experience that would not have existed otherwise.  They are doing work that is not available to them at school or elsewhere in the community.  And when one of them had a creative idea for the set I could say, yes – we can do that.  We can make the work that we want to make.

 

YOU’LL STILL BE GLAD WHEN IT”S OVER!

I am glad it’s done.  It will be a long time before I do something like that again.  Yes it was worth it but now I just want a cup of tea and some chocolate, dark, organic.  But first I have some work to do……

 

 

Watch Movie Online Logan (2017)

One thought on “Lessons Learned from Running a Fundraising Campaing

  1. Hi Steph,

    Congrats on meeting your target and I’m so sorry I missed this! 🙁 I was going to write a long comment here but actually I’ll send you that long overdue email now. x

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